If you are asking about a business following Immanuel
Kant's categorical imperative, the business would have to compete with other businesses,
but do so in an ethical way. There is nothing in Kant's categorical imperative that
would necessarily preclude acting in ways that could make a business
succeed.
Kant's categorical imperative says that people
must always act according to maxims that they would be willing to make into universal
laws. A business could act on such maxims as well. For example, let us imagine that a
business was trying to decide whether to pay a bribe to a government official to allow
the business to break a rule. The firm could then ask itself whether it would be
willing to allow other firms to pay bribes to be allowed to compete against that firm's
assets. The firm would presumably decide that they would not like that. In this case,
the categorical imperative would determine for the firm that they should not pay the
bribe.
Of course, this can be a dangerous thing for a
business. In some places, businesses do act in unethical ways. In such cases, it may
be difficult for firms to compete if they follow the categorical
imperative.
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