Tuesday, June 25, 2013

What are some current fads and trends among senior citizens?

There is an increasing number of senior citizens today
because the life expectancy is much higher.  As a result of better health care, arguably
improved governmental aid (Social Security, Medicare/Medicaid), and the generally higher
level of education of today's senior citizens, many believe that there will only
continue to be a higher demand on the quality of life past a certain
age.


From a business, consumer, or economic perspective,
the following fads or trends might be important to note: senior citizens make up a
significant part of America's current population and are likely to be demanding health
care consumers.  Many senior citizens are still living with their spouses, but those who
have lost significant others due to death mostly wish to continue to live independent
lives.  There continues to be an increase in the learning of and use of advanced
technology, especially the Internet, among senior citizens.  All of these things
combined have raised awareness of healthy living and we are now seeing an increase in
the availability of fitness facilities, classes, and community health programs geared
toward those over the age of 62.  Local churches, YMCA's, private gyms, and community
centers are creating more and more opportunities to bring senior citizens together in
the name of health and fitness.

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